Make Your Blog Search Engine Friendly – Permalinks

April 4th, 2007

Hi Everyone!

Well today I’m doing my first ever video blog – about one of the keys to a successful blog – good search engine positioning.

Even though search engine optimization (or SEO) is veiled in a certain mystique, and many SEO professional are paid hundreds of dollars per hour, a great deal of it is actually common sense.

In this, the first of hopefully many video blogs, I give you a short tutorial about wordpress permalinks.

Permalinks, WordPress and Achieving a High Search Engine Ranking for your Blog

In this tutorial, we’ll answer the following questions for you:-

  • What is a permalink?
  • What is one of the major factors in achieving good Google positioning for your Blog?
  • How can I make my blog url Search Engine Friendly?
  • What is an .htaccess file?
  • What do the question marks (?) after my URL mean?
  • How can I make my own .htaccess file?

Achieving High Search Engine Ranking is Easy, if you know how

Good Luck!

NOTE: If you’re changing your permalink structure on an existing blog, you’ll also need to install Dean’s Permalink Migration Plugin (Download it here) to ensure that links from other sites to your existing URL’s are redirected.



Entry Filed under: Wordpress Tutorials

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5 Comments Add your own

  • 1. Make Your Blog Search Eng&hellip  |  April 4th, 2007 at 6:06 pm

    […] Make Your Blog Search Engine Friendly … […]

  • 2. Joni Solis  |  May 4th, 2007 at 7:01 am

    Matthew, I just did the change to my WP Permalinks like you show in your video (it was easy with your help). But what about all the links that people have put to my old posts with the old Permalinks with the date in front of the post title?
    Will they not all be broken now?

  • 3. Joni Solis  |  May 4th, 2007 at 7:26 am

    I just checked and found this link:
    which is now leading to this message on my site:

    Error 404 – File not Found

    Sorry, but the page you were looking for could not be found.

    Should I undo what I did and re-add the date before the title so that my links I already have will work again?

  • 4. fox  |  June 18th, 2007 at 11:34 am


  • 5. DuckMan  |  June 18th, 2007 at 11:58 am

    OK – I’m sorry, I thought wordpress did that automatically (sigh).. thanks for letting me know, I’ve added a note to the article above.

    Here is a plugin that will ensure your old permalinks are maintained –

    Dean’s Permalink Migration Plugin

    I have checked the code of Dean’s Plugin, it is clean and very well written.



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